MAC211

Okenwa (2002) explains
that communication
theories have the following
natures______

In communication process
invariably controls
communication

The social responsibility
media theory is an outgrowth of libertarian
tradition , which tries to
reconcile media
independence with
to the societies

Sydney Head (1976)
suggest that the term mass
communication must imply
all but one in the list_____

Anonymity of the mass
media audience means

“to whom” in Lasswell’s
paradigm refers to ______

Theories perform all but
one of these functions
_______

An objective evaluation of
identified data is ______

theory views the mass
media as the ‘mirror’ of the
society

A love letter from a friend is
so thrilling that you read
and do not understand
parts of the message as
result of overwhelming joy.
This an example of
barrier to communication

The following are roles of
communication_______

______ explains the
changing ways of
communication and media
use in traditional and
modern societies

President Buhari yesterday
received a letter from US
president-elect, Donald
Trump pledging support of
America to Nigeria. Their
exchange of letters
exemplifies

Bran G. Wilson divided
barriers to effective
communication into
parts

“ Says what” in Lasswell’s
paradigm refers to

A theory is a statement that
purports to account for or
characterize some
phenomena is associated
with _____

In mass communication,
communication is mostly
one way______

The period in time in which
focus was based on the
idea that mass media have
corrupting influences that
undermine the social order
that ‘average’ people are
defenceless against
influence of mass media is
______--

The original four press
theories include all but one
in the list________

Gratification theory is an
example of
theories

President Buhari yesterday
received a letter from US
president-elect, Donald
Trump pledging support of
America to Nigeria. Their
exchange of letters typifies
______

Theories can be used to
address these type of
problems except
one_______

Communication effects can
be permanent or
immediate, delayed or

The mass information
society was based on all
the following assumptions
except_______

“Anything about the world
which strikes us as odd or
otherwise in need of
explanation” is an example
of theories solving
problem

Communication is complex.
This implies that
communication is

The medium is the
message’ is the postulation
of McLuhan (1964). It is
now associated with and is
an underlying principle of
theory

Framing and priming
theories are good examples
theories

“There is nothing as
practical as a good theory.”
This statement is credited
to
and which year

The definition of mass
communication as the
spreading of a message to
an extended mass
audience through rapid
means of reproduction and
distribution at a relatively
inexpensive cost to the
customer is associated with
______-

The following are what a
researcher can research on
under media analysis
except______

Communication gives life
meaning, it comes and
ends with a person’s life.
This means that
communication is

Nigeria media system
operates ______ type of
normative theory of the
press

A breakdown in
communication as a result
of message not being
adapted to its receiver is

The long-term effect of
communication on the
audience is ____________

The period in time in which
focus was based on the
idea that mass media have
corrupting influences that
undermine the social order
that ‘average’ people are
defenceless against
influence of mass media is
______

In which media system is
the press regarded as the
‘forth estate of the realm’

In the democratic
participant media system
individuals and minorities
have right of
to the media

The dependency theory
was originally proposed by

The basic assumption of
the normative theories is

The following according to
Folarin (2002) are attributes
of communication
except_____

The basic assumption of
the normative theories is

Communication is dynamic.
This means Communication
is evolving, it improves with
time and

Democratic participant and
the Development media
theories were adopted by
_______

Presupposes that television
shapes concepts of social
reality

Communication is dynamic.
This means ______

Communication process is
an ADDITIVE process
because

Bernard Cohen (1994)
proposes that the central
function of theory is to

A breakdown in
communication as a result
of message not being
adapted to its receiver is
______

Anything about the world
which strikes us as odd or
otherwise in need of
explanation” is an example
of theories solving
problem

Communication theories try
to
what happens in
communication process

theory focuses on the
Western media domination
of global mass
communication

Anonymity of the mass
media audience means
______

In mass communication,
communication is mostly
one way. TRUE OR FALSE

55. There is nothing as practical as a good theory.” This statement is associated with _______

People seek out and
remember information that
provides cognitive support
for their pre-existing
attitudes is the notion
underlying
theory

McLuhan views every new
form of ‘media innovation’
to be an extension of some

Communication between
National Open University of
Nigeria and ministry of
education can be classified
under ______

Bran G. Wilson divided
barriers to effective
communication into ______
parts

A theory is a statement that
purports to account for or
characterize some
phenomena is associated
with

The mass media are more
likely to
existing attitudes and
lifestyles of members of the
audience, than change
them

The codes used to package
information, the content and
the treatment of such
information refers to
______

Bernard Cohen (1994)
proposes that the central
function of theory is to
______

____ theory of the media
views that individual
audience as capable of
either to accept or reject
mass media messages or
information

The following are
characteristics of mass
communication audience
except______

“The process of exchanging
mutually understood
symbols” is the definition of
communication according
to______

The relationship between
the media and the
government under the
authoritarian media system
is the

he basic assumption of
the normative theories is

The codes used to package
information, the content and
the treatment of such
information refers to

The hypodermic needle
theory is also known as