ATTENTION:
Kindly note that you will be presented with 50 questions randomized from the NOUN question bank. Make sure to take the quiz multiple times so you can get familiar with the questions and answers, as new questions are randomized in each attempt.
Good luck!
MAC211
1 / 50
The following are characteristics of mass communication audience except______
2 / 50
A good theory should have the following attributes except____________
3 / 50
Theories perform all but one of these functions _______
4 / 50
The following according to Folarin (2002) are attributes of communication except_____
5 / 50
A breakdown in communication as a result of message not being adapted to its receiver is
6 / 50
A major disadvantage of the print media over the electronic media according to Okunna (1994 ) is ____________
7 / 50
“to whom” in Lasswell’s paradigm refers to ______
8 / 50
The following are roles of communication_______
9 / 50
The basic assumption of the normative theories is
10 / 50
The Hypodermic Needle theory states that mass media
11 / 50
“The process of exchanging mutually understood symbols” is the definition of communication according to______
12 / 50
Anything that interferes the process of communication or distorts the original meaning of communication intent is called
13 / 50
Cognitive Dissonance Theory and social identity theory are good examples of theories
14 / 50
With the help of the mass media, a child soon learns the norms, values, rules and habits of his society. In this case the media is said to perform _______ function
15 / 50
The mass media are more likely to existing attitudes and lifestyles of members of the audience, than change them
16 / 50
Anonymity of the mass media audience means
17 / 50
The first stage in the formulation of theory is ______
18 / 50
The definition of mass communication as the spreading of a message to an extended mass audience through rapid means of reproduction and distribution at a relatively inexpensive cost to the customer is associated with
19 / 50
‘The medium is the message’ is the postulation of McLuhan (1964). It is now associated with and is an underlying principle of theory
20 / 50
The media serve as watchman for societies. This media role is otherwise referred to as ______
21 / 50
Henri Tajfel and John Turner in 1970s and 1980s developed behavioural theory
22 / 50
All except one in list is not an approach to the study of mass communication theory
23 / 50
Nigeria media system operates ______ type of normative theory of the press
24 / 50
Authoritarian system controls the media through the following means_______
25 / 50
“There is nothing as practical as a good theory.” This statement is associated with
26 / 50
Cell phones can be classified under ______ type of media
27 / 50
Communication theories try to what happens in communication process
28 / 50
Communication gives life meaning, it comes and ends with a person’s life. This means that communication is
29 / 50
Theory guilds and simulates research, while research ______ and ______ theory
30 / 50
Communication is dynamic. This means Communication is evolving, it improves with time and
31 / 50
Gratification theory is an example of theories
32 / 50
An objective evaluation of identified data is ______
33 / 50
Communication is said to be complete when
34 / 50
Bran G. Wilson divided barriers to effective communication into parts
35 / 50
The period in time in which focus was based on the idea that mass media have corrupting influences that undermine the social order that ‘average’ people are defenceless against influence of mass media is ______
36 / 50
“ Says what” in Lasswell’s paradigm refers to
37 / 50
The original four press theories include all but one in the list________
38 / 50
The social responsibility media theory is an outgrowth of libertarian tradition , which tries to reconcile media independence with to the societies
39 / 50
The decoder of message in communication process sometimes perform the same role as the
40 / 50
Bernard Cohen (1994) proposes that the central function of theory is to ______
41 / 50
Anonymity of the mass media audience means ______
42 / 50
The medium is the message’ is the postulation of McLuhan (1964). It is now associated with and is an underlying principle of theory
43 / 50
Both source and receiver are purposive communicators because both of them have some
44 / 50
Bernard Cohen (1994) proposes that the central function of theory is to
45 / 50
The first proponents of the media richness theory were made by in
46 / 50
The use of eye contact in discussion is ____________
47 / 50
The media serve as watchman for societies. This media role is otherwise referred to as
48 / 50
Presupposes that television shapes concepts of social reality
49 / 50
Democratic participant and the Development media theories were adopted by _______
50 / 50
Three examples of SENSE THEORIES are Medium theory
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