MAC211

Communication gives life
meaning, it comes and
ends with a person’s life.
This means that
communication is

Theory guilds and
simulates research, while
research
,
theory

Theories perform all but
one of these functions
_______

The type of communication
in which information flows
from UPPER level of
management to the
LOWER level is known as

Osgood’s communication
model has how many
elements_______

A love letter from a friend is
so thrilling that you read
and do not understand
parts of the message as
result of overwhelming joy.
This an example of
barrier to communication

Theory guilds and
simulates research, while
research ______ and
______ theory

Communication through
body movement is

theory views the mass
media as the ‘mirror’ of the
society

Nigeria media system
operates ______ type of
normative theory of the
press

Communication process is
an ADDITIVE process
because

12. There is nothing as practical as a good theory.” This statement is associated with _______

The following are
characteristics of mass
communication audience
except______

Pick the odd item from the
list_______

The decoder of message in
communication process
sometimes perform the
same role as the ______

“There is nothing as
practical as a good theory.”
This statement is credited
to
and which year

‘The medium is the
message’ is the postulation
of McLuhan (1964). It is
now associated with and is
an underlying principle of
theory

Democratic participant and
the Development media
theories were adopted by
_______

A major disadvantage of
the print media over the
electronic media according
to Okunna (1994 ) is
____________

In the democratic
participant media system
individuals and minorities
have right of
to the media

Anonymity of the mass
media audience means
______

Bernard Cohen (1994)
proposes that the central
function of theory is to

Communication is dynamic.
This means Communication
is evolving, it improves with
time and

Gratification theory is an
example of
____________theories

A theory is a statement that
purports to account for or
characterize some
phenomena is associated
with _____

The basic assumption of
the normative theories is

A good theory should be
able to generate new
hypotheses which will
expand the horizon of
knowledge explains ______
attribute of theory

The Hypodermic Needle
theory states that mass
media

The diffusion of innovation
theory is otherwise called

Communication process is
an ADDITIVE process
because________

Authoritarian system
controls the media through
the following
means_______

“to whom” in Lasswell’s
paradigm refers to ______

The hypodermic needle
theory is also known as

In mass communication,
communication is mostly
one way______

he basic assumption of
the normative theories is

An objective evaluation of
identified data is

The relationship between
the media and the
government under the
authoritarian media system
is the

The media serve as
watchman for societies.
This media role is otherwise
referred to as ______

A good theory should be
able to generate new
hypotheses which will
expand the horizon of
knowledge explains
attribute of theory

Cell phones can be
classified under
type of media

The period in time in which
focus was based on the
idea that mass media have
corrupting influences that
undermine the social order
that ‘average’ people are
defenceless against
influence of mass media is
______

Communication theories try
to
what happens in
communication process

The basic assumption of
the normative theories is

A breakdown in
communication as a result
of message not being
adapted to its receiver is
______

Communication is dynamic.
This means ______

The medium is the
message’ is the postulation
of McLuhan (1964). It is
now associated with and is
an underlying principle of
theory

______ model of
communication finds
relevance in the believe
that the mass media have
the capacity to influence
people’s thought, behaviour
and action

Anything about the world
which strikes us as odd or
otherwise in need of
explanation” is an example
of theories solving
problem

“Anything about the world
which strikes us as odd or
otherwise in need of
explanation” is an example
of theories solving
problem

theory focuses on the
Western media domination
of global mass
communication