MAC117




Category: MAC117

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ATTENTION:

Kindly note that you will be presented with 50 questions randomized from the NOUN question bank. Make sure to take the quiz multiple times so you can get familiar with the questions and answers, as new questions are randomized in each attempt.

Good luck!


MAC117

1 / 50

1.

is the central approach of
writing for the air?

2 / 50

2.

The Associated Press
reduced its average used
sentence length from 27 to
Words, following Flesch’s
recommendation

3 / 50

3.

According to Francis
Bacon, words are like?
______

4 / 50

4.

A media writer must
constantly engage in
to find out what people
know

5 / 50

5. have to do with the meaning the readers are likely to associate with various words used in a story?

6 / 50

6.

Institutional advertising is
sometimes called
advertising

7 / 50

7.

Warming up the listener
helps to? _______

8 / 50

8.

_______ is important for
anyone who is involved in
media writing because of
the sensitive nature of
media presentations?

9 / 50

9.

In online journalism, using
all capital letters is known
as

10 / 50

10.

As a media writer your
obligations to your
audience includes _____

11 / 50

11.

While writing for others
through the mass media,
the writer must be
of his own perspectives

12 / 50

12. A news story is a? _____

13 / 50

13.

Broadcast commercials are
written as ?

14 / 50

14.

Media writers have a duty
to inform the public but first
they need to? ______

15 / 50

15.

By development of an ear
for writing we mean?
______

16 / 50

16.

What enables a writer to
see what other people are
not seeing? _____

17 / 50

17.

In-born qualities that makes
an individual unique is
known as

18 / 50

18. AAPN stands for? _____

19 / 50

19.

An experienced radio writer
his copy as he writes it?

20 / 50

20.

The best way to retain
sources is to be direct and

21 / 50

21.

What method of packaging
information for the mass
media emphasizes the
most important fact of the
write-up at the beginning of
the write up? ______

22 / 50

22.

Readable writing can be
used in conflict resolution
and

23 / 50

23.

An advert style that is
direct, repetitive, often fast
paced and hard-hitting is
called? _____

24 / 50

24.

The process of organizing
information and ideas is
party mechanical and

25 / 50

25.

Packaging too many details
into a lead is termed as?
_____

26 / 50

26.

An aspect of media writing
that welcomes
redundancies is known as?
_____

27 / 50

27.

Due to its persuasive
nature editorials are similar
to
messages

28 / 50

28.

What is used when a
presenter is to pause for
effect? ______

29 / 50

29.

Developing a sense of
empathy will help you
bypass the trap of ______

30 / 50

30.

is important in lead writing
to avoid dislocation

31 / 50

31.

When the time element is to
be emphasized, the
Lead is used

32 / 50

32.

writing is a part of media
writing that accommodates
redundancies

33 / 50

33.

In media writing, the
rather than the medium is
the message

34 / 50

34.

Major considerations for
media writers include?
_______

35 / 50

35.

is a word which modifies a
noun or pronoun

36 / 50

36.

What is the practice of
content classification? ____

37 / 50

37.

When a story is balanced,
reader-centered and
positive it is said to be?
_____

38 / 50

38.

A typical TV viewer has
difficulties in translating the
picture and words into a
general understanding of
the topic, hearing the words
and

39 / 50

39.

In broadcast, handling
direct quotation presents a
problem because? ______

40 / 50

40.

The mass media have the
nature of being all but?
_____

41 / 50

41.

To capture the attention and
persuade a consumer to
think or to buy a product is
the obligation of? _______

42 / 50

42.

is the traditional form of
packaging for the print
media

43 / 50

43.

What is a function of leads?
_____

44 / 50

44.

In mass media writing, a
complete story is referred to
as? ______

45 / 50

45.

The body of a media write
up is arranged in such a
way to achieve the
following except? _____

46 / 50

46.

The Nigerian advertising
regulatory body APCON
stands for

47 / 50

47. Quality source provides

48 / 50

48.

What is the best guarantee
a reader has on the
reliability of information?
_______

49 / 50

49.

The five types of
advertising copy appeals
are self-interest, desire,
credibility, action and

50 / 50

50.

What helps explain a word
that might be unfamiliar to
your audience?_____

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