MAC111

1. The correlation function of mass communication is otherwise known as ______ function of the press

2. The model that used ripples of pebble to describe the flow of communication is____________

3. The communication process involves ___________ number of stages.

4. The basic components of interpersonal communication are Sender, Feedback, Receiver and

5. ________ is the response or reaction of the receiver to the message sent

6. The______________helps to provide advantageous information on current affairs.

7. __________has to do with commercial persuasion.

8. The term “Communication” is from the Latin word ______

9. __________was modified into multi step flow.

10. Theories are derived through a process known as_____________method

11. Propagation of violence and ________is one of the negative impact of the television in mass communication.

12. Netcasts can be listened to from anywhere in the world regardless of the place of origin. YES/NO

While communication defines our culture, culture defines
_.

Media effect could be assessed at individual level.
YES/NO

The mass media enforce the basic norm and value of the society through their Reportage of cultural issues
and event. YES/NO

16. Which theory sees the audience as influencing the media by being selective in their media use? _____

17. Processing, understanding and interpreting a message by the receiver is called _______

18. ______and Telephone are early predecessors of radio.

The__________________function of the press gives the mass media the opportunity to keep an eye on the
activities of the government and other stakeholders.

20. ________were called specials during the civil wars.

21. _________ grouped definitions of communication into three major areas

22. ____________is defined as any of the consequences of mass media operation, whether intended or not, that has effectiveness and the capacity to achieve given objectives.

23. _____________is interference that keeps message from being understood to have an effective communication

24. The full meaning of the news agency with the acronym UPI is

25. The origin of Public Relation could be traced to the _______.

26. ____________-is known as the inventor of radio.

27. The term inferential feedback was coined by___________.

28. The theory that describes an ideal way for media systems to be operated and structured is________theory

29. Functional meaning of communication can be grouped into__________major areas.

30. Papyrus was employed as a medium of writing in the ancient Roman and Greek world. True or false

31. One of the advantages of oral communication is it is a learnable and improvable human activity. YES/NO

32. ___________is always delayed in the process of communication

The positive function of mass communication over weigh the negative function.
YES/NO

34. The first magazine was published in the year_____.

35. The presence of the ________ means that messages sent do not reach the audience in raw form

36. Most Nigerians prefer reading books or newspaper to watching television or listening to radio. YES/NO

37. Mass communication messages are heterogenous means

38. Exchange of culture and values is a function of communication known as_________

39. The British Psychologist________proposed the play theory dividing man’s activity into work and play

40. Netcasts can be listened to from anywhere in the world regardless of the place of origin. YES/NO

41. In what year did the first Gutenberg bible appear_____

42. Culture defines our _____.

43. ________________successfully transmitted electromagnetic waves without any form of conduit.

44. Proximity is one of the characteristics of mass communication. YES/NO

45. The acronym ICT means

46. One of the characteristics of mass communication is permanency. YES/NO

The first oldest known Printing Press is
____.

48. The sterling Manhattan Cable Company launched its Home Box Office in the year

The reading culture is widely embraced in Nigeria.
YES/NO

50. Mass communication messages are______because they are fast.