MAC211
1 / 70
The following countries practice the soviet communist media system except_______
2 / 70
Okenwa (2002) explains that communication theories have the following natures______
3 / 70
The traditional functions of mass communication include all but one_______
4 / 70
The basic assumption of the normative theories is
5 / 70
The exponents of authoritarian theory are Hegel ,
6 / 70
______ model of communication finds relevance in the believe that the mass media have the capacity to influence people’s thought, behaviour and action
7 / 70
The last two press theories espoused by the developing are
8 / 70
All but one in the list is not context of communication_______
9 / 70
Bernard Cohen (1994) proposes that the central function of theory is to
10 / 70
Every communication involve all but one of these ______
11 / 70
The use of eye contact in discussion is ____________
12 / 70
The media serve as watchman for societies. This media role is otherwise referred to as
13 / 70
Cognitive Dissonance Theory and social identity theory are good examples of theories
14 / 70
Framing and priming theories are good examples theories
15 / 70
The definition of mass communication as the spreading of a message to an extended mass audience through rapid means of reproduction and distribution at a relatively inexpensive cost to the customer is associated with ______-
16 / 70
17 / 70
The Hypodermic Needle theory states that mass media
18 / 70
____ are the signs and symbols that give expression to content
19 / 70
According to Schiller (1976), the second weave of modernization theory is a part of critical theory that was popular in the ______ and ______
20 / 70
The long-term effect of communication on the audience is ____________
21 / 70
The period in time in which focus was based on the idea that mass media have corrupting influences that undermine the social order that ‘average’ people are defenceless against influence of mass media is
22 / 70
President Buhari yesterday received a letter from US president-elect, Donald Trump pledging support of America to Nigeria. Their exchange of letters typifies ______
23 / 70
The hypodermic needle theory is also known as
24 / 70
Communication theories try to what happens in communication process
25 / 70
Communication gives life meaning, it comes and ends with a person’s life. This means that communication is
26 / 70
The type of communication in which information flows from UPPER level of management to the LOWER level is known as
27 / 70
The codes used to package information, the content and the treatment of such information refers to ______
28 / 70
Communication between National Open University of Nigeria and ministry of education can be classified under ______
29 / 70
Bernard Cohen (1994) proposes that the central function of theory is to ______
30 / 70
An objective evaluation of identified data is
31 / 70
Nigeria media system operates ______ type of normative theory of the press
32 / 70
A major disadvantage of the print media over the electronic media according to Okunna (1994 ) is ____________
33 / 70
Sydney Head (1976) suggest that the term mass communication must imply all but one in the list_____
34 / 70
Research and theory are closely related through ______
35 / 70
A theory is a statement that purports to account for or characterize some phenomena is associated with
36 / 70
“There is nothing as practical as a good theory.” This statement is associated with
37 / 70
McLuhan views every new form of ‘media innovation’ to be an extension of some
38 / 70
In the democratic participant media system individuals and minorities have right of to the media
39 / 70
Pick the odd item from the list_______
40 / 70
Communication process is an ADDITIVE process because________
41 / 70
A breakdown in communication as a result of message not being adapted to its receiver is ______
42 / 70
Theories can be used to address these type of problems except one_______
43 / 70
The type of communication in which information flows from lower level of management to the uppe
44 / 70
Theory presupposes that audience members actively seek out the mass media to satisfy individual needs
45 / 70
Communication is said to be complete when _________
46 / 70
Anything about the world which strikes us as odd or otherwise in need of explanation” is an example of theories solving problem
47 / 70
‘The medium is the message’ is the postulation of McLuhan (1964). It is now associated with and is an underlying principle of theory
48 / 70
Bran G. Wilson divided barriers to effective communication into parts
49 / 70
The mass information society was based on all the following assumptions except_______
50 / 70
Theory guilds and simulates research, while research , theory
51 / 70
Anonymity of the mass media audience means
52 / 70
“The process of exchanging mutually understood symbols” is the definition of communication according to
53 / 70
Presupposes that television shapes concepts of social reality
54 / 70
Three examples of SENSE THEORIES are Medium theory
55 / 70
A breakdown in communication as a result of message not being adapted to its receiver is
56 / 70
The media serve as watchman for societies. This media role is otherwise referred to as ______
57 / 70
Both source and receiver are purposive communicators because both of them have some ______
58 / 70
Communication scholars often use theory to confront applied issues such as ______
59 / 70
Theories perform all but one of these functions _______
60 / 70
The dependency theory was originally proposed by
61 / 70
Communication is complex. This implies that communication is______
62 / 70
Henri Tajfel and John Turner in 1970s and 1980s developed behavioural theory
63 / 70
“The process of exchanging mutually understood symbols” is the definition of communication according to______
64 / 70
Communication is dynamic. This means Communication is evolving, it improves with time and
65 / 70
Osgood’s communication model has how many elements_______
66 / 70
Democratic participant and the Development media theories were adopted by _______
67 / 70
Communication is complex. This implies that communication is
68 / 70
Libertarian media theory in ______in the ______ century
69 / 70
The first proponents of the media richness theory were made by in
70 / 70
The basic assumption of the play theory is
Restart quiz
Rate this quiz