MAC134

is very important in the
opening and paragraphing
in news release

Part of the yard stick for
measuring a good public
relation plan is message
specific.YES/NO

Messages in Public
Relations consist of
language and

The Mexican statement
defining public relation was
first adopted at the world
war in __

According to Tonye
Ogunmorin public relation
consultancy was pioneered
in Nigeria in the late sixties
and early seventies.
YES/NO

release is used when
something is done or said
that can harm an
organisation

The external PR units
consist of the following
except __

In PR the news media is
represented by the
following except __

is an important structure of
writing in PR

are a rich source of
historical information which
you can use when writing a
historical speech

Writing is a basic skill of
communication.YES/NO

One of the characteristics
of law is that it provides
punishment after an
unlawful action __

An important and most
common tool in PR is ____

The National Broadcasting
Commission (NBC) though
collects rates is a non profit
organisation. YES/NO

Which of the following best
describes public relation
media __

involves reading for content
and information in PR
writing

Among the resaons that
determines whether a news
release is used or not
includes the following
except ___

Which of the following is
involved in the process of
speech writing __

In the modern day
democratic dispensation __
has become an accepted
method of influencing
legislative and executive
officials.

Marketing in PR includes a
variety of media used to
create and maintain mutual
relationship between an
organisation and its
workers which includes __

was said to have issued a
declaration of principles to
newspaper editors

A perfect public relation
plan must be __

An example of a public nonprofit organisation in PR is
___

The development of Public
Relation practice in Nigeria
originated from the
Government.YES/NO

To Aristotle the speaker's
character may almost be
called the most effective
means of persuasion he
possesses. YES/NO

A good writing follows a
good manner of

__ was the first Public
Relations Officer of Custom
and Excise in 1960

Applied researches are not
designed to provide
answers to practical
problems. YES/NO

Organisations that do not
have in-house PR units
usually engage __

__ is one of the key
functional areas of PR

Eye contact with
members enable the
speaker to be more
conscious of response

A speech wrtitten out in
detail, should be written out

According to Grunig and
Hunt (1984) categorized
public relations publics are
as the under listed except
__ .

One of the components of a
good speech is a good
theme. YES/NO

While some speeches can
be formal some others
speeches are purely

__ must not be ignored in
planning relations in Public
Relations Practice

One of the consultancy
firms with its chief executive
officer which pioneered the
nucleus of PRCAN include
__ .

In Nigeria as well as in
other parts of the world, the
profession of public
relations has been
subjected to wrong
perception of what a public
relation person does

The full meaning of the
acronym, PRSA is

Public relation media can
be described as the
medium of communicating
public relation messages.
YES/NO

A process is a series of
ongoing activities designed
to achieve

In Nigeria the formal public
relations practise was
introduced in __ .

A
represent a guide in
carrying out a given task

In the early years of Public
Relations,
was a very important tool of
public opinion

is defined as the branch of
philosophy that deals with
issues of right/ wrong in
human affairs

s a very complex activity,
with different areas of
specialization in Public
Relations __.

Among the under listed
which does not belong to
the group

A PR practitioner must
possess all the following
qualities except _____

__ is an essential tool in
public relations planning

The present day Ministry of
Information was formally
known as __.

A press release that was
written in a news worthy
manner can be accepted by
for their use

Survey is a form of
research method in PR.
YES/NO

__ is used as a criteria for
evaluating speech contents.

One of the pioneers of
Public Relation that issued
a declaration of principles
to newspaper editors is __.

According to Ivy Lee the
key to business acceptance
and understanding was that
the public should be
not to be fooled

A complaint collection
committee or agency is
often called the

The full meaning of the
acronym, NIPR is

The following are important
terms for formulating public
relations except _

A PR professional needs to
be smart in advising clients
who must be able to
manipulate the environment
fo the good of the
organization. YES/NO

Large organisation that
produce goods and
services with a strong
motive for profit are called

Annual report is a
component of feedback in
research. YES/NO

comes first in planning the
public relation programme.

PR was formally introduced
in Nigeria in what year

A well managed, planned
and attended AGM have
the capacity to generate
good publicity.YES/NO

The present day Ministry of
Information was formally
known as _

The full meaning of the
acronym PRCAN is

Eloquency and
are important points on
speech delivery.

Public relation laws are
useful for achieving
protection from

Effective writing and
speaking is the essence of
public relation practice __

In modern democratic
dispensation,
has become an acceptable
method of influencing
legislative and executive
officials.