MAC232

A public relations campaign
designed to help the public
avoid activities that could
bring killer diseases is
classified under

The stage in the PR
process where the
packaged messages are
sent to the media and their
timing and spacing are
reached is

A symbolic representation
designed to enable us
visualise elements in a
given system or structure is
called______________

Public relations when
properly applied can
convert hostility to

Communication is
necessary for
environmental public
relations___

The acronym IPRA stands
for

The first element in the
TEN-POINT model of public
relations is

The following are strategies
of environmental PR ____

United Africa Company
(UAC) is associated with
_______ in Nigeria

The acronym IPRA stands
for ______________

_______ and_______
basically boosted the
practice of public relations

Johnson and Johnson
company recovered its
reputation despite selling
poisoned Tylenol because
of the following reasons
_____

The acronym CSR stands
for

The two elements of
Asymmetric model are
and

RACE Model was
propounded by

If Niger-Delta stakeholders
accuse chevron of polluting
their lands and water, as a
PR officer of the
organisation what measure
will you adopt to save you
organisation

The acronym CSR stands
for

18. Pick the odd item____

An organisation’s “publics”
refers to _______

Nwosu in the year _______
advocated for an
environment in which man
is at harmony with his
environment

The officer that accounts
directly to the chief
executive officer in PR
agency is

Nweke (2001) and Essen
(2001) identified all as what
PR practitioners do
except_______

Earthquakes and
urbanization are examples
o

is the highest ranking
officer in PR (consultancy)
agency

Public relations when
properly applied can
convert hostility to _______

_______is the first stage of
public relations processes

Nwosu and Nkamnebe
(2006) itemised
_measures of determining a
successful agency

Public relations plans,
predicts issues and their
for an organisation

IPCM or OP-Matric Model
came into existence when
____

Public relations when
properly applied can
convert PREJUDICE to

RACE Model was
propounded by_______

A situation where a public
relations campaign
combines advertising,
publicity, news, promotion
etc to achieve the single
campaign objective is
called _______

“C” in the RACE model
stands for

Fish out the odd item in the
list_____

One of the following is not
parts of the Cs of
communication _____

The knowledge of the laws
of the land is imperative for
the environmental PR
practitioner to
succeed_____

While journalism places
high premium on objectivity,
public relations is
concerned with_______

_is the first stage of public
relations processes

39. The transfer process model was enunciated by_______

An action undertaken by a
PR practitioner to
determine whether a
campaign programme was
a success or failure
is_______

A good example of case
studies on environmental
public relations in the USA
is

One of these is a key
objective of environmental
PR _____

Checking from time to time
to ensure that the PR
campaign programme is
running as scheduled by
the practitioner is

The stage of critical
thinking, meditation and
ideation to determine what
do in a particular PR
campaign programme is

Why must environmental
PR be planned ______

There are
processes of public
relations

The following are print
instruments of public
relations except_______

Public relations in its earlier
stage was conceived as
_______

The acronym CSR stands
for _______

The knowledge of laws of
environment is sine-quanon to attainment of
professional
and
in the field

The full meaning of the
acronym SWOT is

Johnson and Johnson
company recovered its
reputation despite selling
poisoned Tylenol because
of the following reasons

The production stage of
public relations processes
involves Designing,

The FOUR-steps model of
PR involves all
except_______

,
basically boosted the
practice of public relations

,
__basically boosted the
practice of public relations

Nwosu and Nkamnebe
(2006) itemised
measures of determining a
successful agency

If Niger-Delta stakeholders
accuse Chevron of polluting
their lands and water, as a
PR officer of the
organisation what measure
will you adopt to save you
organisation

The overall aim of
is to maintain support,
goodwill, solidarity and
mutual understanding

The following are strategies
of environmental PR
_______

The first element of the
FOUR-STEP model is

_______arm of public
relations is employed to
take care of organisation’s
key stakeholders and
customers’ needs
respectively

Public relations when
properly applied can
convert PREJUDICE to
_______

To professionalise the
practice of PR, the
government in_______
promulgated decree No. 16

The full meaning of the
acronym SWOT is _______

Ethics is important and
should be observed by
environmental PR
practitioners _____

The full meaning of the
acronym SWOT is

Public relations do not
perform one of these roles

Organisations need the
services of public relations
for all the following reasons
except

The colonial government
established Information
Office in Lagos, later called
Public Relations
Department in