ATTENTION:
Kindly note that you will be presented with 50 questions randomized from the NOUN question bank. Make sure to take the quiz multiple times so you can get familiar with the questions and answers, as new questions are randomized in each attempt.
Good luck!
MAC117
1 / 50
By development of an ear for writing we mean? ______
2 / 50
Which of the following are principles listed by Newson in 1988 ______
3 / 50
Blake and Haroldsen refer to mass media as? ____
4 / 50
is aimed at establishing and sustaining mutual relationship between an organization or a person and its publics.
5 / 50
The journalism profession has a symbolic relationship with
6 / 50
In online journalism, using all capital letters is known as
7 / 50
When the words of a thought unit are placed correctly, the reader can understand the meaning quickly and
8 / 50
The art of readable writing is biogenic and
9 / 50
Knowledge of a language is not the same thing as the to use the language
10 / 50
In media writing, the responsibility for quality rests more on the ?
11 / 50
The essence of good journalism is? _____
12 / 50
12. AAPN stands for? _____
13 / 50
Broadcast commercials are written as ?
14 / 50
While writing the Ad copy represents the amount of space you can fill with words?
15 / 50
When a story is balanced, reader-centered and positive it is said to be? _____
16 / 50
Avoiding too many words while writing increases reader’s
17 / 50
Letters to the Editor is ________
18 / 50
As a media writer your obligations to your audience includes _____
19 / 50
Words with vague referents are said to be? ____
20 / 50
Major types of newspapers include? _____
21 / 50
is the central approach of writing for the air?
22 / 50
_______ is important for anyone who is involved in media writing because of the sensitive nature of media presentations?
23 / 50
The mass media have the nature of being all but? _____
24 / 50
In order to avoid cumbersome lead paragraphs some media organizations have gone to extreme of invoking the
25 / 50
An advertising writer needs to develop creative thinking skills because are critical in advertising?
26 / 50
26. Quality source provides
27 / 50
In a story written in style all facts are arranged strictly in chronological order YES/NO
28 / 50
The Associated Press reduced its average used sentence length from 27 to Words, following Flesch’s recommendation
29 / 50
What are those elements a media writer uses to communicate messages in writing? _____
30 / 50
While writing for others through the mass media, the writer must be of his own perspectives
31 / 50
In broadcast, handling direct quotation presents a problem because? ______
32 / 50
is the traditional form of packaging for the print media
33 / 50
What enables a writer to see what other people are not seeing? _____
34 / 50
According to psychology, our minds are operating like our
35 / 50
Developing a sense of empathy will help you bypass the trap of ______
36 / 50
Leads have the capability to either attract or the media consumer
37 / 50
37. APCON stands for? ______
38 / 50
The process of organizing information and ideas is party mechanical and
39 / 50
An advert style that is direct, repetitive, often fast paced and hard-hitting is called? _____
40 / 50
Which of the following is true about a PR writer? _____
41 / 50
Mastering the art of lead comes with constant
42 / 50
Strong writing is based on __and
43 / 50
What form of writing is based on the information gathered through observation and research? ____
44 / 50
A media writer must constantly engage in to find out what people know
45 / 50
_______ enables a writer to quickly access specific information on the internet about a particular subject?
46 / 50
The official stand of a media organization concerning a typical issue is known as _____
47 / 50
In a suspended interest story, the main information is given in what part of the story? _____
48 / 50
Readable writing can be used in conflict resolution and
49 / 50
What is a function of leads? _____
50 / 50
is the process of checking a revised draft to make sure it meets the criteria of the six Cs?
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